Generali Group is insurance partner of FCA Bank Spa

July 14, 2020
from Jan-Christopher Sierks

FCA Bank SpA has realigned its motor insurance business and has been cooperating with the Generali Group in various European markets since the beginning of 2020: In Germany, the cooperation is implemented by FCA Bank Deutschland GmbH and Dialog Versicherung AG, a Generali company in Germany.
➡️ Want to read customer news immediately? Follow Sierks Media on Flipboard.

Dialog has developed an individual insurance solution specifically for its cooperation with FCA Bank Deutschland GmbH, which underlines Dialog's strength as a high-performance partner with attractive motor vehicle insurance products at competitive prices.

Through this cooperation, FCA Bank can gain Dialog Versicherung AG as a new partner for the motor insurance business. A powerful partner that offers innovative motor insurance products at attractive conditions for the customers of FCA dealer partners in Germany.

The collaboration is an important component of the new "Generali 2021" strategy with a focus on innovation, smart insurance solutions and profitable growth. The Group has created the new "Alternative Channels & Partnerships" business unit specifically for cooperation with car manufacturers - such as the FCA Group and other manufacturers - as well as other industries, which is responsible for the expansion and development of new cooperations.

The division is geared towards identifying cross-industry partnerships in the market in order to create individual, value-added insurance solutions for customers. The partnership with FCA Bank Deutschland GmbH includes liability and comprehensive insurance for private and commercial customers.

The product range refers to cash purchase, leasing and financing of all brands offered through FCA Bank Deutschland GmbH and the used car market of all manufacturers covered by the affiliated dealers.

The offer creation and application take place directly in the sales system of FCA Bank Deutschland GmbH. This means that the car insurance offer is automatically integrated into the sales process. This offers sellers and dealers easy handling and a seamless transition from the financing offer to the insurance offer - and ultimately a quick and customer-oriented offer creation.

The collaboration underlines Dialog's successful reorientation as a strong partner for brokers and independent sales. This will enable Dialog to strengthen its market position in individual insurance solutions in the mobility sector. Together, the two companies want to push for overarching goals such as all-round service and attractive products to increase customer loyalty.

Dialogue
Dialog is Generali's broker insurer in Germany. With award-winning products for covering biometric risks, company pension schemes and property insurance, Dialog offers insurance solutions for private and corporate customers. With expertise on an equal footing, the 900 employees work closely with around 19.000 independent sales partners.

Generali in Germany
Generali in Germany is the second largest primary insurance group on the German market with 14,3 billion euros in premium income and around 10 million customers. The German part of Generali includes Generali Deutschland Versicherung, AachenMünchener Lebensversicherung, CosmosDirekt, Dialog, Central Krankenversicherung, Advocard Rechtsschutzversicherung and Deutsche Bausparkasse Badenia.

FCA Bank Deutschland GmbH
As part of the FCA Bank Group, FCA Bank Deutschland GmbH is the second oldest car bank and has been successfully operating on the German market since 1929. It is one of the most well-known providers of financial services in the automotive sector nationwide. The financial and insurance services for the automotive brands Alfa Romeo, Fiat, Fiat Professional, Jeep®, Abarth and Ferrari are combined under the umbrella of FCA Bank Deutschland GmbH.

The legally independent branches of Maserati Bank, Jaguar Bank and Land Rover Bank are managed organizationally by FCA Bank at the location and are marketed and supported externally in a manufacturer- and customer-oriented manner. With Erwin Hymer Group Finance, FCA Bank combines all financial services for Europe's leading caravan and motorhome manufacturers under one roof. Since 2018, the Aston Martin and Morgan brands have also been managed exclusively by FCA Bank Deutschland GmbH.

As a driver of new offers and mobility concepts, the Heilbronn-based company is considered future-oriented and innovative. This strategy is successful. Around 50 percent of all vehicles sold by the cooperating dealer networks are financed through the bank. The offers are tailored to customer needs and consistently integrated into the dealership's sales process; a diversified portfolio of financial and insurance services is continuously being expanded for this purpose.